Privacy policy

OPTIMIZE ORGANICS INC. PRIVACY POLICY

At Optimize Organics Inc. (“Optimize Organics”), protecting your personal information is a priority. We are committed to providing our customers with exceptional service. Providing this service includes the collection and use of some personal information about our customers. 

PERSONAL INFORMATION COLLECTED

We know your privacy is of the utmost importance and Optimize Organics does not and will not disclose trade, rent, sell or otherwise transfer personal information for any purpose other than those set out herein. When you talk to us online, call us on the phone, or visit our store or website, Optimize Organics often may collect certain information about your device, your interaction with the Site, your mobile phone number, records of consent, message delivery status, opt-in and opt-out information, and the content of messages you exchange with us, and the information necessary to process your purchases. In this Privacy Policy, we refer to any information that can uniquely identify an individual (including the information below) as “Personal Information”. See the list below for more information about what Personal Information we collect and why.

AT OPTIMIZE ORGANICS LOCATIONS

When you visit an Optimize Organics location we will often ask for Personal Information such as full name, phone number, and address. This information allows us to accurately maintain records regarding your billing, and contact information. If you provide your phone number in-store, it may also be used to send transactional or marketing text messages where you have provided consent

ONLINE AT OPTIMIZEORGANICS.CA

Personal information is requested through our online web store in order to sell and deliver products and services to you. This includes:

DEVICE INFORMATION

Personal Information, such as your version of web browser, IP address, time zone, cookie information, what sites or products you view, search terms, and how you interact with the Site in order to load the Site accurately for you and to perform analytics on Site usage to optimize our Site. This is collected automatically when you access our Site using cookies, log files, web beacons, tags, or pixels and shared with our processor Shopify 

ORDER INFORMATION

Personal Information such as name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number, in order to process your payment information, arrange for shipping and provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services. This Personal information is collected from you and is shared with our processor, Shopify. This may include using your phone number to send order confirmations, delivery updates, customer service messages, or marketing text messages, where permitted by law and based on the preferences you have shared with us.

COOKIES

A cookie is a small amount of information that’s downloaded to your computer or device when you visit our Site. We use a number of different cookies, including functional, performance, advertising, and social media or content cookies. Cookies make your browsing experience better by allowing the website to remember your actions and preferences (such as login and region selection). This means you don’t have to re-enter this information each time you return to the site or browse from one page to another. Cookies also provide information on how people use the website, for instance, whether it’s their first time visiting or if they are a frequent visitor. We use the following cookies to optimize your experience on our Site and to provide our services.

MINORS

The Site is not intended for individuals under the age of maturity in whatever province they reside. We do not intentionally collect Personal Information from children. If you are the parent or guardian and believe your child has provided us with Personal Information, please contact us at the address below to request deletion. 

CONSENT

We will obtain client and customer consent to collect, use or disclose personal information (except where, as noted below, we are authorized to do so without consent).  We will only handle their personal information in a manner that a reasonable person would consider appropriate in the circumstances.  Our privacy commitment includes ensuring the accuracy, confidentiality, and security of our clients’ and customers’ personal information and allowing our clients and customers to request access to, and correction of, their personal information.  Consent can be provided orally, in writing, electronically, through an authorized representative, or it can be implied where the purpose for collecting using, or disclosing the personal information would be considered obvious and the client or customer voluntarily provides personal information for that purpose. 

We may collect, use or disclose personal information without the client or customer’s knowledge or consent in the following limited circumstances: 

  • To share with our service provider Shopify, You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.

  • when the collection, use, or disclosure of personal information is permitted or required by law;

  • in an emergency that threatens an individual's life, health, or personal security;

  • when the personal information is available from a public source (e.g., a telephone directory);

  • To share with SMS messaging service providers and mobile carriers solely for the purpose of delivering text messages that you have opted in to receive

  • when we require legal advice from a lawyer;

  • for the purposes of collecting a debt;

  • to protect ourselves from fraud; or

  • to investigate an anticipated breach of an agreement or a contravention of law. 

By providing your mobile phone number and opting in, you expressly consent to receive text messages from Optimize Organics, which may include marketing, promotional, informational, or transactional messages. Consent to receive text messages is not a condition of purchase. Some messages may be sent using automated technology. SMS and other communications data may be processed or stored outside of Canada, including by service providers located in other jurisdictions, subject to appropriate safeguards.

USING PERSONAL INFORMATION

We use your Personal Information to provide our services to you, which includes: offering products for sale, processing payments, shipping and fulfillment of your order, and keeping you up to date on new products, services, and offers. This includes communicating with you via SMS or text message regarding products, services, promotions, order updates, or customer support.

Individuals are given the opportunity to opt-out of receiving email communications from Optimize Organics by using the unsubscribe mechanisms at the bottom of the emails. All email communications are reviewed regularly in order to ensure compliance with Canada’s anti-spam legislation (CASL).

SECURING PERSONAL INFORMATION

We are committed to ensuring the security of client and customer personal information in order to protect it from unauthorized access, collection, use, disclosure, copying, modification or disposal, or similar risks. We will use appropriate security measures when destroying the personal information of clients and customers. We will continually review and update our security policies and controls as technology changes to ensure ongoing personal information security. 

PROVIDING CLIENTS AND CUSTOMERS ACCESS TO PERSONAL INFORMATION

Our clients and customers have a right to access their personal information, subject to limited exceptions, such as solicitor-client privilege, for health and safety concerns, or where disclosure would reveal personal information about another individual. A request to access personal information must be made in writing and provide sufficient detail to identify the personal information being sought. We will make the requested information available within 30 business days, or provide written notice of an extension where additional time is required to fulfill the request. A minimal fee may be charged for providing access to personal information. Where a fee may apply, we will inform the client or customer of the cost and request further direction from the client or customer on whether or not we should proceed with the request. If a request is refused in full or in part, we will notify the client or customer in writing, providing the reasons for refusal and the recourse available to the client or customer. 

CHANGES TO THE OPTIMIZE ORGANICS PRIVACY POLICY

Our privacy commitment includes maintaining and updating a Privacy Policy which ensures the accuracy, confidentiality, and security of our client’s and customers’ personal information. All changes will be posted on optimizeorganics.com 

QUESTIONS AND COMPLAINTS: THE ROLE OF THE PRIVACY OFFICER

Our Privacy Officer is a designated individual responsible for ensuring that Optimize Organics is compliant with our Privacy Policy and the Personal Information Protection Act. Clients and customers should direct any complaints, concerns, or questions regarding Optimize Organics’ compliance in writing to the Privacy Officer. If the Privacy Officer is unable to resolve the concern, the client or customer may also write to the Information and Privacy Commissioner of British Columbia. 

Contact information for Optimize Organics’s Officer: admin@optimizeorganics.ca